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There is no doubt that companies understand the importance of business intelligence (BI) to supporting the efficient and effective running of the organisation. Continued economic uncertainty and major industry-changing dynamics like mobility and the shift to digital business put a premium on data and information. Whether it’s optimising processes, improving […]

Home » Articles » 7 Reasons Business Intelligence Is Vital To Business Success In today’s customer-centric, digital-first world, many business owners and managers are bombarded with ‘information overload’ and are urgently seeking ways to derive greater control, understanding, and intelligence from their organisation’s data.  One of the best solutions to […]

www.ccsenet.org/ijbm International Journal of Business and Management Vol. 6, No. 3; March 2011 ISSN 1833-3850 E-ISSN 1833-8119 290 resources for acquiring information about the market and changing the course of the enterprise are more limited. The response to environmental changes is different in SMEs than in large companies (e.g. Chen […]