Business Intelligence Market Overview
The global business intelligence market is expected to reach $22.8 billion by 2020 while growing at a steady CAGR of 7.6 percent. Regions such as North America and Europe have high market maturity, and APAC is anticipated to experience a high market growth. Big data analysis, demand for data-as-a-service, and a desire for personalized and self-service business intelligence industry capabilities are some of the major drivers for the market. The business intelligence market is expanding in countries like U.S., UK, and Japan, due to the advent of mobile, cloud, and social business intelligence solutions. The penetration of business intelligence is relatively moderate in regions such as the LATAM, APAC, and MEA.
The platform for business intelligence and market research is undergoing a significant technological shift that includes data analysis for free-form text exploration, content authoring, and a greater adoption of cloud technologies. The report
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