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Everything concerning your business’s past and current status is recorded as bits of data. Marketing numbers, human resources, company budgeting, sales volumes — you name it. The number of business domains the data comes from can be large. But, as a business, you might be interested in extracting value from this information instead of just collecting it. Be thankful that there is software for everything.
Business intelligence (BI) is a set of technologies and practices for transforming business information into actionable reports and visualizations. Established in the early 80s and developed over time as a separate industry, BI gave birth to numerous roles and professions. We have already explained the role of an ETL developer. This material uncovers the specifics of the underlying BI data infrastructure, so we suggest you read it to gain deeper insight on the topic.
Today we’ll discuss the role of a