Day: October 17, 2020

Business Intelligence Definition | What is Business Intelligence?

What is Business Intelligence?
At Teradata business intelligence is viewed as a way for businesses to avoid the less-than-helpful results of inaccurate, insufficient data analysis using a procedural and technical infrastructure that collects, stores, and analyzes data produced by a company’s activities. BI is a broad term that encompasses data mining, process analysis, performance benchmarking, and descriptive analytics. BI parses all the data generated by a business and presents easy-to-digest reports, performance measures, and trends driving management decisions. Business intelligence addresses the needs of casual users, including executives, managers, front-line workers, customers and suppliers. It delivers reports, dashboards and scorecards that are tailored to each user’s role and populated with metrics aligned with strategic objectives and goals. This top-down style is powered by a classic data warehousing structure that consolidates enterprise data and enforces information consistency by transforming shared data into a common data model (schema) and BI semantic layer

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