To an outsider, Data Analytics and Business Intelligence might look similar and serving the same purpose, while they may not have the same outcomes. Here we are trying to explain the difference between the two to the best of our abilities.
Business Intelligence (BI) helps different organizations in better decision-making leveraging a wide range of latest tools and methods. It is the broadest category involving data analytics, data mining and big data. BI involves varied processes and procedures which help in data collection, sharing and reporting to ensure better decision making. With recent advancement in BI tools, users can generate reports and visualizations all by themselves, without relying on IT staff.
According to CEO/Founder of Big Data-Startups, Mark van Rijmenam, “the difference between Business Intelligence and Data Analytics lies in the fact that Business Intelligence helps in making business decisions based on past results while data analytics helps